Hi, I’m Shanna — a Miami-based brand consultant and creative director.
I help founders get clear on who they are, what they’re building, and how to express it in a way that actually makes sense to people.
I started my career in 2009 as co-founder of vanillashake®, a concept-driven creative studio. Today, I work independently, partnering closely with clients to shape brands that feel aligned, intentional, and human.
I help shape both the thinking behind a brand and how it shows up — from its foundation to the way it’s expressed visually.
Clarity first. Then everything else ;)
Services
Brand Strategy Positioning, brand foundations, and clarity
Creative Direction Visual direction, systems, and expression
Brand Identity Logo, typography, color, and design systems
Naming Brand and product naming
Consulting Ongoing support and strategic guidance
From Clarity to Identity
I collaborate with clients at different stages of their brand journey, whether launching something new, evolving an existing identity, or building editorial depth.
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For founders with an existing brand ready for refinement.We begin with a Brand Assessment and move into the Clarity to Identity Method™, tightening what’s already working, refreshing what isn’t, and creating a more cohesive, elevated identity.
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For founders launching something entirely new. We’ll build your brand from the ground up, starting with deep discovery and moving through the Clarity to Identity Method™, ending in a timeless, beautiful identity system you can grow with.
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For brands who already have an identity and want to expand their creative ecosystem. We’ll extend your brand into thoughtful, expressive formats, bringing consistency, clarity, and beauty to your storytelling assets.