Renzo’s Vitamins
Renzo's offers a wholesome, nutritious alternative to sugary children's vitamins. When Dr. Rocca approached us for a rebrand, Renzo's was primarily an online presence struggling to gain traction. Our task was to revamp the brand's identity and elevate its online presence to drive sales and better connect with parents seeking healthy solutions for their kids. renzosvitamins.com
Services: Brand Strategy, Art Direction, Brand Identity creation, Packaging Design, and Website Design.
We crafted a brand identity and packaging that embodies Renzo's wholesome values and playful spirit. Inspired by Dr. Rocca's son Renzo, the brand's mascot and symbol, we created a relatable and endearing brand persona. A variety of vibrant colors and bold typography bring the vitamin lineup to life, making it easy for parents to navigate and trust. The result is a brand that's both fun and authentic – speaking directly to parents who prioritize their children's health.