Simply Bitcoin
Simply Bitcoin is a leading media platform for the Bitcoin community, delivering essential news, insights, and education through its acclaimed YouTube channel and popular podcast. As a trusted resource for those navigating the world of Bitcoin, SB empowers its audience with timely information and expert analysis. With a growing community and evolving landscape, Simply Bitcoin partnered with us for a brand refresh, aiming to solidify its position as a go-to authority in the space.
Services: Brand Strategy, Art Direction, Brand identity creation, and Merch Design.













Embracing the Bitcoin community's rebellious spirit, Simply Bitcoin sought a brand identity that embodied the 'cool kids' on the forefront of the financial revolution. To capture their bold, authentic, and unapologetic essence, we crafted a logo and visual system that is energetic and captures peoples attention. A vibrant orange palette nods to the Bitcoin universe, while gradient backgrounds, strong typography, and dynamic design elements bring the brand to life across merchandise and beyond.